Preliminary Evaluation

How effective is the combination of your main product and your film poster?

I think my poster complements my film well; the audience is attracted to the main character immediately when viewing the poster, in the film he is also the central focus throughout. The character in the poster is very isolated and shows emotions of dominance in his stance yet remorse in the way that he is looking away from the camera and his head is tilted down. The poster is light but has a dark outline to it; this is to portray emotions surrounding the character, guilt, regret and anger. The title of the film itself ‘Individuality’ is a font which I found on ‘1001fonts.com’, it connotes death as it is very similar to dripping blood, however I chose not to add the red colour for blood, as the death which occurs in the film does so through suffocation and therefore is not bloody at all, however the font portrayed the genre well, and so is the reason I chose it. The text to the left of the poster is a quote taken from the film; it is in the colour red to suggest death to the audience, the reason in which this quote is said in the film, it is put very simply and is using a very simplistic font also to portray feelings of sorrow, which is the emotion I hope the audience feel through his tone of voice when saying this line.

What have you learned from your audience feedback?

I was very happy with the audience feedback; I thought at the start maybe the film was a bit too predictable and that with music it would’ve been a lot better in terms of the potential atmosphere however the audience reassured me that not having music enhanced the emotions in the film. The audience were kept on ‘the edge of their seat’ throughout the film as it switched between flashbacks and current time. I was particularly impressed with comments surrounding the character’s emotions and the way in which the audience understood him. Some members of the audience said they like the fact that at the start of the film they felt sympathy towards the main character as he seemed isolated and lonely after the death of the featured girl, however soon changed their opinion of him when they discovered through flashbacks that he was in fact the murderer and towards the end of the film felt hatred towards him. This was exactly the emotion I wanted to evoke as the plot unravelled.

What have you learned during the course of this project and what targets for improvement do you need to set for the main task?

I feel a lot has been learnt during the process of the preliminary task; it was the first film I had filmed myself and edited myself with minimal help. I felt my largest achievement was editing the film myself; I enjoyed this part of post-production and learnt basics which I will continue to use in the main task. I ranged in the type of shots I used and felt these portrayed the story and emotions well. There were however some errors, one key error was the fact that I didn’t white balance my shots, however luckily in the preliminary it didn’t affect the shots too drastically, however I will definitely white balance in the main production as this will add to the definition of the film. Also I feel that some of my shots were a little too shaky and although this did add to the effect of the genre, I feel it would’ve been better with more still shots. Throughout editing the film I asked for feedback from people in my class which lead to some scenes being removed for better performance, for example, a scene in which the murder is seen fully with the pillow going over the woman’s face was deleted as it wasn’t necessary and without it there was more suspense for the audience. For my main task I aim to improve on the types of shots I use and improve my editing techniques also, one thing I would like to do in the main task is add a central focus with and outlined blur and also I would like to distort the background music.